September 27, 2011
its all about the marketing in the end...
so, i was thinking, wouldn't a velcro closure, or a hidden belt of some sort, or maybe even buttons, or a zipper be an even more convenient, kick-butt, awesome feature of the snuggie?
however, at that point is it then just a robe?
then again, if they didn't have great marketers to brand the belt-less, button-less, zipper-less robe a "snuggie" and create a launch that hit every household in america and beyond via info-mercials, late night commercials, home shopping networks, drug stores, big box chains and as seen on tv stores, would it have been remotely as successful as it was/is and will be? i'd like to think not.
yet another case study leading me to further my already strong belief that what i do is essential to the success of whomever i'm doing it for. :)
so ladies & gentlemen, in the end, it's all about the marketing.
'cuz really what sounds more comfy to you... a backwards robe or a Snuggie!
:)
much luv & laughter
k
September 18, 2011
never close your eyes....
September 14, 2011
i'm considering a change
i've noticed my extreme lack of postings lately and it isn't because i'm uninspired. i'm quite inspired as of late actually. so... i believe from here on out, i'm going to be not so focused on having to deliver an inspirational life lesson. instead i'm going to write what i feel, observe, create, etc. and those inspirational life lessons/stories should creep in inadvertently every once in a while.
however, sticking true to my artistic nature, i will always blog to evoke emotion and provoke thought in my readers.
do what makes you happy,
much love
k
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